In the center as the new brand face: Ella Endlich. A strong woman committed to themes such as mindfulness, freedom and naturalness, thus becoming the front woman of the new natural wonder movement: The self-determined artist has bid farewell to performance-driven business. She focuses on her own goals, the proximity to her fans and pays private attention to sustainable products, far away from mass production.
The Naturwunder campaign was conceived, developed and executed by us. The content for online, social media and print was produced by us.